Welcome to our first edition of the bimonthly e-zine that aims to help you win more business for your company using direct marketing (that is, writing letters, telesales or emarketing).

As local marketing experts we can make sure you get the most out of your marketing spend - so enjoy!

Thank you

Peter Fowler

7 top tips
for an effective sales letter

  1. Write in the present tense
  2. Use short sentences and paragraphs
  3. Always show how your product/service solves your prospect’s problem.
    Read the other 4 top tips
Dice
Lamp

Spotlight on
a list of local office based SMEs

If you’re selling office based services or products (for example computer hardware, stationery or recruitment services) our targeted list of decision makers will be of interest.

By selecting those with more than 10 and less than 50 employees that are office based (non industrial) you can exclude those that are too small as well as the larger mid range corporate that probably have an in-house function. Click here for a quote

DIY database
yes or no?

The success of any direct mail campaign hinges on how good the database is, so it is worth getting it right. The temptation for small companies is to DIY, but there are pitfalls. Read more

bin

How to avoid wasting
your marketing budget

How? The key is to target those people who are most likely to be in the market for your product or service at that particular time. Let me explain

Q&A:

Q: How many times should I write to a prospect, I’ve heard once is not enough?
Click here for answer

Fast fact:

Did you know that 96% of companies in the UK employ less than 20 people? In Milton Keynes it is 85% of companies that employ less than 20 people.

Fast quote:

Click here to get a quick quote and data count. Introduce your business to local contacts by letter, email and telephone.

01908 630300

Our mailing lists cover:

  • Aylesbury
  • Bedford
  • Buckingham
  • Corby
  • Dunstable
  • Kettering
  • Leighton Buzzard
  • Luton
  • Milton Keynes
  • Northampton
  • Rushden
  • Wellingborough

 

Mitre Marketing Ltd.
12 Clarke Road
Mount Farm
Bletchley
Milton Keynes
MK1 1LG